Mann Made Time has recently suffered an identity crisis. What? You say! I know, I know, the series of ebooks that I co-wrote includes a book entitled “Preventing an Identity Crisis” but it happened!

First of all, there was nothing wrong with my old logo - I loved it - the problem was that people were getting confused about what I did. People kept asking me if my husband makes clocks…not a nice assumption that it’s my husband that owns the business, either! This is my former logo:

Now I have a new logo which incorporates the clock from my old logo and the colors are the same, but it gives a better idea of what Mann Made Time is…which is, of course, a VA company. It’s a caricature of moi, and it is much more fun. Of course with a new logo, I needed a new website design. My new website, created by Signature Worx has much more of my personality infused in it, and I’m getting great feedback.

When I first started my business, I had very little of my own personality in my web copy and marketing materials. I said what I thought I should say, and I set up my website like everyone else did.

Then I got confident and decided that I wanted clients that would appreciate my quirky sense of humor. I don’t particularly want to work with someone that doesn’t want to smile while they’re perusing a website. Let’s face it, I am my brand. I am ‘The Mann’ in Mann Made Time. Every email I send, phone call I return and blog post I make reflects upon my brand and my business. It’s important to me that my clients know what they’re getting before they start working with me, and that’s a quirky but sharp assistant who will get the job done and make you laugh - guaranteed- at some point along the line.

However, don’t expect me to show up in a periwinkle blue blazer - I don’t own one.

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