December 10th 2007

A good use of your business card…

On the weekend I had to return two library books that I didn’t get a chance to read…but that’s another story. I learned a trick somewhere awhile back and I thought I’d make a quick blog post about it.

When you return a business book to the library, stick your business card inside. The next person to borrow it might need your services. It will look like you innocently marked your page with your card even thought it was a strategic marketing move.

Try it. Those cards will do no good sitting in their box on that shelf.

2 Comments »

2 Responses to “A good use of your business card…”

  1. Sally Kuhlman on 10 Dec 2007 at 7:03 pm #

    Placing a business card in library books is a great idea – especially if it’s a business type book related to the services you offer. Such as a book on designing your own Website. If you offer Web design as a service you could put your card in that book…about halfway through when the reader gets so frustrated they decide maybe they should hire a designer… your business card falls out of the book.

  2. Deb Frawley on 20 Dec 2007 at 12:30 pm #

    Excellent suggestion! I’m all over this one. I just checked out a book on Quickbooks and take your suggestion and slip in a business card when I return it

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