Last night I had a most enjoyable consultation call with what is now my newest client.

This team of agents was referred to me by a current client, Larry Hann, and I really appreciate the referral.

I received my first email from them a couple of months ago, and I diligently followed up with them. They were very interested in my services, but needed time to get organized enough to decide how they would best use their Mann Made Time.

I did not wait for them to get back to me. I emailed them every couple of weeks to see how they were doing. My last email to them was sent yesterday, and it resulted in them contacting me to have a phone discussion last night.

Want to see the fancy message I sent them? If you aren’t following up because you think you will be nagging people, think again:

“Hi (name)

Just checking in to see if you’re ready for that phone call! Hope all is well.

Jaime”

Would they have contacted me yesterday had I not sent them a follow up email?I’ll never know, unless I ask them, but I highly doubt it.

I wrote a book for VAs on the subject of following up, called ‘The Art of Follow Up‘. In that ebook, (which retails for only $24.95 ) I tell my readers that rule #1 of follow up is to never wait for the potential client to contact you first. Busy people are simply too busy. You must keep your name in front of them so when they are ready, you make it that much easier for them to contact you.

There are many reasons for not following up with leads, but none of them are excuse enough not to do it. You’re literally halting your own business’s growth if you fail to make contact again (and again) with these people.

If you have any questions that I can answer, feel free to post comments. I love talking about follow up!

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